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Mowi ASA, a prominent international seafood enterprise headquartered in Bergen, Norway, and established in 1964, specializes in the production and global distribution of farmed salmon. Its operations are structured across three distinct divisions: Feed, Farming, and Sales and Marketing. The company's core activities encompass the entire salmon value chain, including feed manufacturing, aquaculture (salmon farming) and initial processing, as well as more advanced secondary processing of various seafood. Mowi's extensive product portfolio features whole gutted fish, notably premium options like Label Rouge and organic salmon. Beyond salmon, they also supply white fish and other aquatic delicacies. Their prepared offerings include various cuts such as fillets, steaks, cutlets, portions, loins, kebabs, and convenient steak combos. Furthermore, they market a wide array of value-added seafood items, ranging from breaded, pre-fried, dusted, marinated, grilled, and battered selections to topped or sauce-filled specialties. This also extends to delicatessen items, convenient fresh fish ready meals, and smoked fish products. Their diverse product line is sold under numerous established brand names, including Mowi, Mowi Salmon, Donegal Silver, Admiral's, Pieters, Laschinger, Kritsen, Ducktrap River, Harbour Salmon Co., Rebel Fish, Supreme Salmon, Olav's, Northern Harvest, and Mowi Nutrition. The company adopted its current name, Mowi ASA, in December 2018, having previously operated as Marine Harvest ASA.
Mowi ASA, a prominent international seafood enterprise headquartered in Bergen, Norway, and established in 1964, specializes in the production and global distribution of farmed salmon. Its operations are structured across three distinct divisions: Feed, Farming, and Sales and Marketing. The company's core activities encompass the entire salmon value chain, including feed manufacturing, aquaculture (salmon farming) and initial processing, as well as more advanced secondary processing of various seafood. Mowi's extensive product portfolio features whole gutted fish, notably premium options like Label Rouge and organic salmon. Beyond salmon, they also supply white fish and other aquatic delicacies. Their prepared offerings include various cuts such as fillets, steaks, cutlets, portions, loins, kebabs, and convenient steak combos. Furthermore, they market a wide array of value-added seafood items, ranging from breaded, pre-fried, dusted, marinated, grilled, and battered selections to topped or sauce-filled specialties. This also extends to delicatessen items, convenient fresh fish ready meals, and smoked fish products. Their diverse product line is sold under numerous established brand names, including Mowi, Mowi Salmon, Donegal Silver, Admiral's, Pieters, Laschinger, Kritsen, Ducktrap River, Harbour Salmon Co., Rebel Fish, Supreme Salmon, Olav's, Northern Harvest, and Mowi Nutrition. The company adopted its current name, Mowi ASA, in December 2018, having previously operated as Marine Harvest ASA.